Escorts Kubota Limited has announced the commercial launch of its new ‘South Special’ paddy tractor series, branded as ‘Shaurya’ under the Powertrac label, on March 03, 2026. The series includes five distinct variants ranging from 39 HP to 52 HP, specifically engineered to meet the unique demands of paddy cultivation in southern India. This strategic expansion in the Agri-Machinery segment aims to provide specialized solutions for domestic farmers, with a focus on regional agricultural practices.

The ‘Shaurya’ series is specifically designed for wetland and waterlogged field conditions, featuring cassette-type sealing to prevent water and mud ingress. The tractors offer a compact 3.1-metre turning radius for better maneuverability and a Sensi-1 hydraulic lift capacity ranging from 1,600 kg to 2,000 kg. Prices for the new range start at ₹5.75 lakh and go up to ₹7.30 lakh, making it the first dedicated wetland-focused series under the Powertrac brand for states like Telangana, Andhra Pradesh, and Karnataka.

Escorts Kubota is a leading engineering conglomerate with over eight decades of experience, operating in segments including Agri-machinery, construction and material handling equipment, and railway equipment. In early 2025, the company showcased a refreshed range of BS V-compliant construction equipment at Excon 2025, including the Kubota U22-6 Mini Excavator and the BLX75K Backhoe Loader. A major update in 2025 included the board’s approval of a ₹2,268 crore greenfield manufacturing project in Uttar Pradesh to expand production capacity for tractors and construction equipment. Additionally, the company secured significant relief in January 2026 when a ₹299.24 crore tax demand from the Chennai State Tax Officer was dropped following a successful contest.

For the third quarter ended December 31, 2025, Escorts Kubota reported a consolidated net profit of ₹358.32 crore, representing an 11.8% year-on-year (YoY) increase. Revenue from operations for the same quarter rose 11.3% YoY to ₹3,280.49 crore, driven largely by a 14.7% growth in the agri machinery segment. The company also saw a sequential (QoQ) revenue increase of approximately 17.5% compared to the previous quarter. Notable investors in the company include Rekha Jhunjhunwala, who held a 1.53% stake as of June 2025, alongside major institutional holders like HDFC Mutual Fund and ICICI Prudential Midcap Fund.